Tag: storytelling

Red Thread EU >
26 Jan

This blog is an excerpt of the book I am currently writing about how to improve messaging in and around the EU…

03 Dec

Does personalisation have a place in EU policy communications? People who love it think it humanises dry, technical material.…

02 Apr

Desperate parents (like me) with kids who speak or understand English may have stuck them in front of one of Joe Wicks’ (

12 Mar

EuroPCom session report – Power and perils of narrativesI was invited to be on a panel about…

15 Feb

I recently did some media training with the second in command at one of the EU institutions.  He was a credible and sympathetic interviewee…

22 Jun

People often ask me what books they should read to improve their spoken communication and messaging skills. Below are the ones I find myself…

08 Mar

As it’s my birthday here’s a post about parties and storytelling. It’s a familiar scene.  You’re at a party, someone comes over to talk to…