24 Feb

‘We need to reset the narrative’. If you work in communications or public affairs, you will almost certainly have…

09 Feb

I was asked to give a client some tips on how to record video messages for EU advocacy. Here are some…

26 Jan

This blog is an excerpt of the book I am currently writing about how to improve messaging in and around the EU…

09 Dec

Webinars, events and interviews in policy heavy-Brussels would get a rocket boost if all speakers did these three simple things:1. Shortened their…

09 Dec

Why should you warm up before you go on webcam for interviews, or external events? Two reasons:

03 Dec

Does personalisation have a place in EU policy communications? People who love it think it humanises dry, technical material.…